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| Trixie Launch Scatching Post POS Stand |
 To help stores sell more scratching posts, Trixie has produced a NEW and dedicated Scatching Post catalogue for cat owners to browse in store. To add extra impact the company can now provide display pedestals to hold the catalogue and draw attention to it in store. The display stand is a giant scratching post with a plinth on top. The 50-page catalogue is professional and informative and works well with the freestanding display unit. Customers are able to comfortably browse over 60 cat-scratching products and find just the size, colour and design that suits them best. In a busy well-stocked store, it can be hard to find the space to browse a large catalogue, but the stand makes this really easy. Cat owners are able to order from the catalogue and collect their goods a few days later from the store. Trixie Scatching Posts are sold under the DreamWorld brand. The new catalogue is divided into three sections, ‘Small Models’ up to 1.25m, ‘Medium-Sized to Large Models’ (over 1.25m) and a third section ‘Total Height Adjustable with Ceiling Fixation’ (up to 2.80m). As the catalogue is designed to be used extensively, the pages are durable with a wipe-clean finish. Each catalogue entry uses symbols to indicate whether the item is self-assembly, has a padded cushion, is height adjustable, or that a platform is completely covered with plush material. Base dimensions, diameters of posts and height dimensions are supplied for each product. The catalogue is comprehensive showing all colour options. Where applicable descriptions of the products key features are given in bullet point form. The NEW Trixie cat scratching POS display measures 50 x 118 x 34 cm and the Scatching Posts catalogue fixes to it with leaver arch fixings. The cost of the unit is £32.30. The display is made up of a gigantic sisal post held on a plush covered stand with a large Trixie logo at the top. The stand not only holds the catalogue, but it also shows the quality of the plush material and the sisal used to make the Trixie DreamWorld scratching products. Trixie include colourful and funky designs for its scratching products, as well as novel and fun units in all shapes and sizes. The Trixie cat scratching range starts with small budget posts, but also includes elaborate floor to ceiling units with ladders, tunnels, swings, hide-a-ways and much more. The company’s large range of cat beds, radiator beds and play tunnels is also sold under the DreamWorld brand. The website at www.trixie.de shows images and descriptions of all lines in English. The site has a brilliant search facility and a new product area. For further information, a catalogue or to place an order, call Trixie UK on 01233 647700, or email
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