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Applaws for Mango Taking International Best of Breed!
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picture credited to Cat Planet
Clare Whitby from Brentwood in Essex has achieved phenomenal success in the show ring with her 20-month Cream Long Haired Oriental cat known lovingly as Mango. Mango is the current TICA International Best of Breed Oriental Longhair in The World. When MPM Products heard of this amazing achievement the company was especially thrilled as Mango is fed on its new Applaws Dry cat food. Mango was introduced to the food in the initial product trials and has done so well that Clare has no intentions of changing his diet. Best in The World in his category, Mango has beaten cats from around The World for his coveted title – and you can’t get better than that!

Owner Clare Whitby said, “I put Mango on Applaws Dry around six months ago, just as he was due to come into his full adult coat. The coat came though like silk and perfect for showing. Mango is a neutered boy so I am pleased that even with free access to food his weight is remaining constant. Clare could not speak more highly of Applaws Dry adding, “Previously Mango had a troublesome sensitive digestion, but Applaws Dry has settled that down totally. All my six cats now enjoy the food and Mango’s breeder has started feeding it too. I had a Siamese with dry skin that is totally cured. I have also seen increased activity levels in my cats with one particular 4-year old girl playing and enjoying life much more than she did previously!”

 
Clare shows Mango, or RWSGCA Pippastro Magik Flute, at The International Cat Association Inc (TICA) shows. TICA is a worldwide organisation with International judges and shows around The World including the US, UK, Canada, Argentina, Brazil, Columbia, Japan, Russia, France, Belgium and Norway. The TICA system awards points for wins through the year (1st May – 30th April) to determine the over all winner in each category. Mango gained 9588 points beating the second placed cat by 388 points. With diet and condition so closely linked cat breeders and exhibitors are naturally interested to hear how different and unique Applaws Dry actually is and why cats appear in such good condition on the food.
 
Applaws Dry is The World’s first dry cat food which contains 80% chicken, more than double the meat content of most other super premium brands. In addition the food contains no cereals and is low in carbohydrates. The food also contains 20% vegetables and natural extracts including cranberry, citrus and rosemary. Applaws Dry helps prevent the build up of hairballs, contains a prebiotic to help encourage good bacteria in the gut and is naturally hypoallergenic.
 
The unique manufacturing process used to produce Applaws Dry and its packaging brings major ‘industry first’ innovation to the cat food feeding table. Applaws Dry recipes are based on cats being obligate carnivores with short gastrointestinal tracts designed for a high protein diet that utilizes fat from meat sources and not cereals. The lack of cereal also means the food has exceptional palatability. In tests 2 out of 3 cats prefer Applaws Dry compared to the leading premium brands. The new food is available in Kitten and Adult (chicken and salmon recipes) in 50g trial size, 400g and 2kg bags. Recommended retail prices are £2.99 for the 400g size and £13.99 for 2kg.
 
MPM products are also well known as distributors of Worlds Best Car Litter as well as Applaws wet food which is already a best seller. Sales enquiries for Applaws should be directed towards MPM Products on 08707 508606. You can visit the company’s website www.mpmproducts.co.uk. More information on TICA can be found at www.tica.org.
 
 
 

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